Fashion trends are constantly evolving and changing, and Kerala, located in the southern region of India, is no exception. With its diverse culture, rich history, and natural beauty, Kerala has become a hub for fashion designers to showcase their talent and creativity. In this blog post, we’ll explore the emerging fashion trends in Kerala and how they are shaping the fashion industry in the state.
Traditional Meets Modern
Kerala has a rich history of traditional clothing, including the mundu and neriyathu, which are the traditional dress for men and women, respectively. However, in recent years, there has been a shift towards modernizing these traditional outfits. Designers are now experimenting with different fabrics, patterns, and styles to create modern versions of these traditional outfits. For instance, the mundu is now being paired with shirts and jackets, while the neriyathu is being paired with modern blouses and skirts. This fusion of traditional and modern styles is becoming increasingly popular among younger generations in Kerala.
Sustainable and Ethical Fashion
Kerala has always been a state that values sustainability and ethical practices. This trend has now extended to the fashion industry, where designers are incorporating sustainable materials and ethical production practices into their designs. For example, some designers are using natural fibers such as cotton, silk, and linen, while others are using recycled materials such as plastic bottles and old clothing to create new designs. Additionally, many designers are now working with local artisans and craftspeople, providing them with fair wages and working conditions.
Bold Colors and Prints
Kerala is known for its vibrant colors and bold prints, and this trend is continuing to gain popularity in the fashion industry. Bright, bold colors such as orange, pink, and yellow are being paired with intricate prints such as floral and paisley. Designers are using these colors and prints to create bold and eye-catching designs that are perfect for the warm, tropical climate of Kerala.
While bold colors and prints are popular in Kerala, there is also a growing trend towards minimalism. Many designers are creating simple, understated designs that focus on clean lines and minimal embellishments. This trend is particularly popular among the younger generation who value a more understated and minimalistic style.
Kerala has a rich tradition of handcrafted accessories, including jewelry, bags, and footwear. This tradition is being continued by modern designers who are creating unique and stylish handcrafted accessories using traditional techniques. For example, designers are creating intricate jewelry using gold and silver, while others are creating stylish bags and footwear using natural fibers such as jute and bamboo.
In conclusion, Kerala is a state that is rapidly emerging as a fashion hub in India. The fashion industry in Kerala is evolving and changing, with a growing emphasis on sustainability, ethical practices, and traditional-meets-modern styles. From bold colors and prints to minimalism and handcrafted accessories, Kerala’s fashion scene is as diverse and vibrant as the state itself. Whether you’re a fashion enthusiast or simply interested in learning more about emerging fashion trends, Kerala is definitely a state to keep an eye on in the coming years.